Born in United States and based in Hong Kong, KRKC brings together the essence of hip-hop culture and condenses it into high-quality jewelry pieces, impregnated with an urban style, and at affordable prices. We are designers, manufacturers, and distributors, so we offer an all-round service so that our customers can wear the most exclusive creations and exhibit their authentic identity to the world.

We believe that there exist as many styles as there are people visiting our site (you among them!). That is why we consider the variety of our catalog one of our most remarkable advantages. Our collections offer a wide range of high-end hip-hop jewelry for men and women. We work in a constant process of diversification of our product offer, designing innovative concepts, and continually adding the trendiest styles of the moment.

We believe that everyone is unique and special in their own way, be brave to follow the voice from deep inside, challenge ourselves and be a better self. That's the spirit of KRKC, that will make you our champion, and your own champion!

KRKC is not just a label, it’s an attitude.


We believe hip hop is a spirit that inspires us to keep real and keep champion. To achieve this, you need to be a soldier to fight your way out, so we design a squatting soldier holding a shield, and then simplify it to our current logo which contains the initials of Keep Real and Keep Champion.

The logo contains four letters: K, R, K and C, representing Keep Real, Keep Champion. The overall logo is like a squatting soldier holding a shield, symbolizing the spirit of advocating freedom, manifesting true self, and striving to be authentic.

KRKC&CO jewelry


Be the world's premier hip hop jewelry brand and cater to the affordable high-quality needs.


Our mission is to bring hip-hop culture, urban style, and street philosophy to all individuals who want to empower their own personality through our high-end jewelry.

By offering products of the highest excellence and, through exceptional customer service, KRKC wants to bring to your daily life a touch of authenticity that reveals to the world your warrior character, your brave spirit, and your unbridled desire to stand out.

In short, we want to make you a champion, starting with your look.



1.Unrivaled quality

KRKC's highly skilled team of designers uses the most fashionable elements. We rely on advanced 3D software to design hundreds of outstanding works, ensuring the fidelity of the products and restoring the original beauty of the material.

Using exquisite jewelry craftsmanship, each step of the product's choice of materials, modeling, cutting, polishing, and inlaying is carefully handcrafted to ensure that every piece of jewelry shines and sparkles on their owners.

2.Larger selection

If you are looking for any piece of jewelry inspired by urban art and hip-hop culture, you have come to your one-stop-shop. Here we have, literally, everything.

At KRKC&CO, we provide you with products ranging from bracelets, chains, necklaces, pendants, and rings with the latest fashionable designs; also, different sizes are available to you. You can also request the design and manufacture of exclusive personalized pieces so that you can be the unique tastemaker among your crowd and to show off your own most representative style wherever you go.

3.Exceptional shopping experience

From the moment you first click on our website until you end up happily and proudly wearing your favorite piece of jewelry, at KRKC, we make sure your shopping experience is smooth, enjoyable, and valuable.

We are pleased to give you our suggestions on the size and model and answer all of your questions, including the shipping, price, or return policies. We use state-of-the-art secure servers to ensure your information is safe when placing your order, and we manage your information, always following the most demanding international standards of data protection and privacy.

Besides, ships most orders within 24H. You can also choose 2-4days shipping when placing the order!

4.Custom Service

In KRKC, we have a team of designers who always put forward unique insights to create new designs and leave a deep impression on people. They also use their own designs as inspiration to conceive unique works. For example, the Custom Large Shark Whale Pendant is a perfect demonstration of our craftsmanship. Few manufacturers can custom so big a pendant without faws. Based in Hong Kong, KRKC can make sure the delivery time and quality of products meet customer’s needs. We will always recommend the most cost-effective solution for you, rather than putting profit first. From the base material choice, logo engrave form, to express selection, only the most suitable one can be our decision.

By shopping at KRKC, you are treating yourself to luxury accessories without the celebrity price tag. By wearing our pieces, you are choosing to step out of the herd, you are betting on your unique personality, and you are deciding to be the master of your future and your appearance.

Stay true to your unique style by expressing yourself through our wide variety of customizable, quality pieces, all within practical price ranges with KRKC hip-hop jewelry."



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